Broke Barber
BRAND IDENTITY My Brother, who is an aspiring Barber, asked if I could design him a logo which he could use on his social media and, in the future, on other branded products. He requested a logo design which had a simple colour scheme and was modern but easily read. The finial design consisted of a logotype and logo mark. The main theme of the logo is based around the word ‘broke’, that is why the logo is broken into two styles, outline and solid colour. I did experiment with splitting the two side and putting some space between them but it became harder to read. The two styles also show the process being made during a haircut, the outline being the cut section and the solid type mimicking the uncut hair.